Independent public-signal report
Fire Emblem Heroes app review & ASO audit
Google Play · Simulation · Last audited
Fire Emblem Heroes has a strong public ASO foundation, but this report still identifies specific conversion, review and maintenance signals worth monitoring.
Executive answer
What does the public evidence say?
ASO health
Fire Emblem Heroes has a strong public ASO foundation, but this report still identifies specific conversion, review and maintenance signals worth monitoring.
User risk
11 sampled reviews point to ui or ux as the strongest recurring complaint.
Maintenance signal
Fire Emblem Heroes was last updated 98 days ago.
Review intelligence
Sentiment and complaint concentration
Twelve-signal ASO audit
What is helping—and what should change?
Priority fixes
Short description is far below the limit
Only 12 of 80 indexed characters are used.
Recommended actionFill the field with the two or three phrases customers actually type into the store search box.
Description looks keyword-stuffed
"emblem" makes up 6.6% of the description — repetition this heavy reads as keyword stuffing to users and risks store spam filters.
Recommended actionRewrite the repeated phrase into natural sentences and use variations instead.
Negative reviews go unanswered
Only 0% of the stored reviews have a developer reply. Replies lift ratings and are read by both stores as an active-listing signal.
Recommended actionReply to every 1-2 star review; many users raise their score after a reply.
Signals already working
Review velocityHow many new public reviews arrive per month32.1/month
Developer reply rateShare of sampled reviews the developer has answered0%
ScreenshotsImages shown on the store listing24
Localized marketsMarkets where the listing is actually translatedNot checked yet
ASO keyword map
Main keyword candidates for Fire Emblem Heroes
Inferred from public title and description relevance. These are not private search-volume, conversion-rate or live-ranking claims.
emblem
fire
heroes
rpg
strategy
characters
story
battles
may
allies
blade
fight
Indicative public-signal value
Not published for this app
Public-signal valuation is unavailable for major enterprise brands because private revenue, ownership and financial data is required.
Evidence excerpts
What users are reporting
Quoted verbatim from public Google Play reviews. Each carries the rating, date and app version it was left on, so it can be checked against the listing.
“this game is great to play for when you need a puzzle to solve. edit: it has been 7 years of this game and I need to change it. I had a lot of fun when I started in book 3, it w...”
“I played in 2017 and left a positive review. i picked this game back up after 9 years and the game is unfair in vital modes of progression. the summon system feels less rewardin...”
“Plays well, looks great. Also, despite micropay, it's 100% optional to buy, due to getting orbs daily and clearing main missions on each difficulty; so whoever plays or buys wil...”
“Had to change my review. Like I said before good game but rates for summon are terrible unless you whale. And while on the topic the whole increased chance is a joke as it only ...”
“Auto Battle Start, and Auto Battle Repeat are locked behind a subscription. That is a highly necessary/needed function in this game for all farming you need to do. To adequately...”
“Don't waste your time with this game or this anniversary event where they give you free 5 stars heroes because it's just them giving you useless heroes that can't compete with t...”
Neither store provides a link to an individual review, so these quotes cannot be deep-linked. They can be verified in the app's public reviews on Google Play using the rating and date shown. If you own this app and believe a quote is misattributed, tell us and we will re-audit it.
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Clear answers
Questions about Fire Emblem Heroes
What is the ASO score for Fire Emblem Heroes?
Fire Emblem Heroes scored 85 out of 100 in Bright App Data's twelve-signal public listing audit. The score covers listing copy, media, reviews, update cadence, privacy and localization signals.
What problems are users reporting about Fire Emblem Heroes?
The strongest detected complaint cluster is ui or ux, supported by 11 matching sampled reviews. The report shows issue counts and available excerpts.
What are the main ASO keyword candidates for Fire Emblem Heroes?
The strongest visible-listing candidates are emblem, fire, heroes, rpg, strategy. These are inferred from public title and description relevance, not private search-volume or ranking data.
When was Fire Emblem Heroes last audited?
This Bright App Data report was last audited on Sep 3, 2026. Store listings and review patterns change over time, and reports are refreshed automatically as the catalog re-checks each listing.
Why is there no estimated value for Fire Emblem Heroes?
Public-signal valuation is unavailable for major enterprise brands because private revenue, ownership and financial data is required. The ASO audit, review complaint clusters and maintenance signals on this page are unaffected.
Does Bright App Data have private analytics for Fire Emblem Heroes?
No. Bright App Data uses public app-store listing and sampled review evidence. It does not claim access to private conversion, retention, revenue or developer-console data.
What the store itself requires
Google Play rules that apply to Fire Emblem Heroes
Quoted from Google Play's own documentation, with the source for each. These are the published requirements — we report what the public listing shows against them and never assert a violation we cannot see.
Target API level 36 by 31 August 2026
Google Play requires new apps and updates to target Android 16 (API level 36) from 31 August 2026. An existing app below API 35 is only served to new users on devices running at or below its target version, so it quietly stops reaching modern phones.
What this report can see: We can see how long ago this app last shipped an update. We cannot see its target API level — that is only visible in Play Console.
Android Developers — target API level requirementsCrash and ANR thresholds affect store visibility
Google Play may reduce an app's visibility and show a warning on its listing when the user-perceived crash rate passes 1.09%, or the ANR rate passes 0.47%, on a 28-day average. The per-device-model thresholds are 8% for both — an app can look healthy overall and still be failing on one popular handset.
What this report can see: We can see what users report about crashes and device compatibility in public reviews. We cannot see the actual vitals numbers.
Android Developers — Android vitalsStore listing metadata rules
Titles are capped at 30 characters and may not use emoji, repeated special characters, ALL CAPS outside a brand name, or claims about rankings or pricing. Descriptions may not carry unattributed user testimonials or excessive keyword repetition.
What this report can see: All of this is on the public listing, so these checks are fully evidenced.
Google Play — store listing and promotion policyVerified against Google Play documentation on . Store requirements change — check the linked source before acting on a deadline.
Reviewed by Bright App Data. The report uses public app-store listing and sampled review evidence. Private conversion, retention and revenue data are never guessed. App owners can dispute, correct or refresh this report.
Read the methodology